Lewis Cracknell

  • Values should stand up

    Values should stand up

    In my view, a value should possess the strength to stand on its own, embodying a principle that is nearly unquestionable. A quote I recently came across said, “Speed isn’t conducive to wisdom,” and it resonated deeply with me. This notion highlights that values or virtues like speed can’t stand alone. The term “speed” prompts Read more

  • The 38-55-7 rule

    The 38-55-7 rule

    The rule states that 7% of meaning is communicated through spoken word, 38% through tone of voice, and 55% percent through body language. • 38% is tone and audio • 55% is body language • 7% is spoken word I’m often one for slight exaggeration to make a point, so here goes: The way I Read more

  • The Platinum Rule

    The Platinum Rule

    You’ve probably heard your parents say “treat others how you wish to be treated” and this wisdom was passed on for good reason. But in this day and age, we can advance on this wisdom. The platinum rule is, treat others how they wish to be treated. Remember, you and them are likely to be Read more

  • Your Interactions Matter

    Your Interactions Matter

    How many people do you interact with on a daily basis? Put it another way, how many opportunities do you have per day to: In this remote world that many of us still live in, its easy to forget human connection and how important relationships are. So I decided to do an interaction audit from Read more

  • The Supplier Ladder

    The Supplier Ladder

    A thought I’m pondering: A supplier can only perform as high as the level you treat them on the supplier ladder. There will be outliers of course, but in my experience, this is the case. The Ladder TLDR: Read more

  • My First Blog

    My First Blog

    From 2019 – Working more efficiently in the field I spend a lot of time with farmers and agronomists talking about how they can be more efficient with their time. One of the ways they can achieve this is through capturing observations in the field, using digital tools such as the MyRecs app within MyFarm or the iSOYL Scout app. Read more